Strategy, text & profile

The location brand is owned and can be used by anyone who lives, works or is otherwise active in the municipality. You as a business owner or representative of an association are therefore free to use the location brand when marketing your business and in recruitment, as long as you state clearly that the company or association is part of A piece of Småland. The graphic profile contains examples of how the location brand can be used and instructions on how to use it.

The material may not be used to promote political parties or religious or trade union organisations.